Social Media 101: 5 Easy Ways to Optimize Your Pages and Profiles
Posted on 11/25/2019
You’ve certainly seen it before—a half-hearted attempt at filling out a social media business profile. Before they handed you the keys to your company’s social media account(s), someone was here. They started out with excitement, gung ho about a new avenue for marketing the brand.
But then the excitement ran out, the energy waned and the account went dark.
Alas, not every business owner takes “Social Media 101.” But a few tips and tricks can help make running your business’s social channels a lot less daunting.
For social media, use this approach when dreaming up new content or wondering which details of your business are most pertinent to a customer. You never want your pages or profiles to inhibit their path to purchasing—it should always guide them there.
Buchanan Printing & Graphics, Inc.
1088 Boulder Rd. • Greensboro, NC 27409
Phone (336) 299-6868